May 16, 2017

Share Everywhere

New eBook Helps Businesses & Consumers Protect Personal Identities in Digital World

“ Imagine making 20 copies of your house keys and giving them to 20 strangers — that’s what you are doing when you re-use the same password on all of your accounts, which 40% of people do. Exploiting the bad habit of re-using passwords allows hackers to log directly into your accounts undetected and collect your entire identity for a big payoff later.”
~David Sawin, Head of Distribution Partnerships

There’s so much to consider when thinking about your own digital footprint – from the data on your electronic devices — mobile phones, laptops, and tablets — along with any smart devices you may use (e.g., your appliances, car, and home thermostat), cloud apps, and even social networks. From your doctor’s office to your favorite retailer to even the company you work for — they all maintain your personal data. How to protect yourself, your family, your employees, and your customers can become a daunting task. That’s why IdentityForce published a new eBook, Protecting What Matters Most: Insights, Trends, and Perspectives on Protecting Your Digital World.

More than 50+ Consumer and Business Reports Covered

The eBook is meant to help people everywhere make sense of all the research and statistics around the Internet of Things (IoT), Bring Your Own Device (BYOD) trends and security policies, data breaches, what is the impact of identity theft, and general best practices for protecting your digital world. This educational resource encapsulates the most impactful research, data predictions, news articles, analyst insights, and general knowledge around just how much personal information is being shared through the entire connected digital world.

With over 50 research and industry reports featured, along with some of IdentityForce’s own primary research, Protecting What Matters Most includes concrete ideas and steps that consumers can take to protect their own digital footprint, and what organizations can do to proactively safeguard sensitive employee information.

In just six pages, Protecting What Matters Most offers several key findings to help consumers and businesses rapidly understand growing security trends and steps to take to closing the gaps in protecting Personally Identifiable Information (PII).

Some notable insights include:

  • Broad Individual Impact: For example, the percentage of identity theft cases originating in the workplace is estimated to be anywhere between 30% to 50% and college students are about 5 times more likely to be victims of identity theft.
  • Fraud Everywhere: 60% to 80% of SSNs are estimated to have been stolen by hackers and nearly 40% of all spam emails sent in 2016 contained ransomware.
  • Massive Digital Footprints: By 2020 the digital universe — the data we all create and copy annually — will reach 44 zettabytes; to put that in perspective one zettabyte is equivalent to the data on about 250 billion DVDs.
  • Firewall Failure: Your chances of being affected by identity theft are 1-in-3 if your information has been part of a breach; most data breaches are now perpetrated for identity theft rather than stealing credit card information.
  • Mobile Vulnerability: The average large enterprise has 2,000+ unsafe mobile apps installed on employee devices, while 74% of IT leaders from global enterprises report that their organization has experience a data breach due to a mobile security issue.

​Free eBook, Download Today

Learn more and download the eBook today to have these findings and much more all at the tip of your fingers.

Donna Parent

Senior Vice President of Marketing at IdentityForce
Prior to joining IdentityForce, she was the Vice President of Marketing at Aternity (acquired by Riverbed Technology), a leading provider of End User Experience (EUE) and application performance monitoring solutions. She also led Marketing Communications at SteamBase Systems (now part of TIBCO Software), where her work was instrumental in solidifying StreamBase’s position as the market leader of high-performance Complex Event Processing (CEP) solutions. When she’s not focused on strategic marketing initiatives, Donna enjoys spending quality time with her husband Paul, and their two sons.