Today is a special day dedicated to recognizing all the benefits professionals around the world!
Celebrated every year on April 2, National Employee Benefits Day honors trustees, benefits practitioners, and professional advisors for their dedication to providing quality benefits. This holiday was created by the International Foundation of Employee Benefit Plans (IFEBP), and 2018 marks its 14th year.
While benefits are highly valued by employees and are certainly top of mind for HR and competitive organizations, it’s a tremendous challenge to get employees on board and educated about the benefits packages you are offering. According to the IFEBP’s Benefit Communication Survey:
- Educating employees about their benefits is a high priority for 65 percent of organizations Tweet This!
- Yet, only 19 percent of employers say their employees have a high level of understanding their benefits
Why is there such a low understanding? The IFEBP study indicated that it’s because most employees do not open/read materials (80 percent of organizations reported this), almost half don’t understand the materials, and nearly a third (31 percent) of employees do not perceive value in their benefits.
Check out the infographic below as it’s a great visual to depict the communication challenges HR professionals have regarding their benefit programs:
Identity Theft Protection Benefit Rollout Designed for Your Employees
At IdentityForce, we work closely with human resource departments, total rewards, and benefits brokers daily to provide various communication materials tailored to unique employee populations.
Our benefit engagement team ensures that your employee communication plan is not a one-size-fits-all approach. By providing clear, relevant, and personalized materials (via both physical and digital delivery) through a variety of channels, we’re here to partner with you to drive the success of your program.
Here’s a simple diagram that shows our communication process:
Why IdentityForce as Your Next Employee Benefit
Are you thinking about or considering a new high-value benefit that your employees will get excited about? With 70 percent of employers expected to offer identity theft protection in 2018, according to Willis Towers Watson, now is the time to dive in.
Identity theft cost American consumers $16 billion in 2016, and 2017 saw the most data breaches in recorded history. This alarming trend is only expected to climb as cybercriminals get bolder and more creative.
Identity theft protection was made even more attractive when the IRS recognized it as a nontaxable, non-reportable benefit. What this means is that organizations can now deduct the cost of offering identity protection to their employees or customers.
For employers who roll out IdentityForce as a benefit, we provide free, unlimited ChildWatch to their employees for children aged 25 and younger. Children are increasingly victims of identity theft and make an easy target for fraudsters. According to a study by Carnegie Mellon, children are 51 times more likely to be a victim of identity theft than adults.
View New On-Demand Identity Theft Protection Webinar
If you would like to learn more about 2018’s latest scams, ways to protect yourself, or identity theft protection as an employee benefit, click here to view our new on-demand webinar or contact us today.