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EZShield + IdentityForce Names Donna Parent CMO and Heidi Daitch CSO

Parent and Daitch Hold Key Positions on the Newly Formed Corporate Executive Team Following Acquisition

October 23, 2018

EZShield + IdentityForce today announced the appointment of Donna Parent as its Chief Marketing Officer (CMO) and Heidi Daitch as its Chief Strategy Officer (CSO). The appointments follow the EZShield Acquires IdentityForce, announcement on August 15, 2018.

“We are excited to expand our leadership team to include both Donna and Heidi,” said Dale Dabbs, President and CEO of EZShield + IdentityForce. “They are not only talented and committed to delivering best-in-class solutions that raise industry standards in digital identity theft protection, but are at the forefront of our cybersecurity solutions that help consumers, partners, and organizations of all sizes protect what matters most.”

With nearly 20 years of business-to-business technology marketing experience, in Parent’s new role she is responsible for the corporate, product brand, and distribution strategies, along with go-to-market initiatives for promoting the market’s leading digital identity theft protection and cybersecurity solutions. Parent previously served as IdentityForce’s Senior Vice President of Marketing. Prior to joining IdentityForce in 2016, Parent served for nine years as the Vice President of Marketing at Aternity, Inc., a provider of End User Experience (EUE) and application performance monitoring solutions, acquired by Riverbed®.

In Daitch’s new role she is responsible for driving product strategy, creating customizable solutions, and streamlining processes to ensure innovation and thought leadership in a rapidly changing cybersecurity industry. She also works closely with all business units to align the product roadmap with overall company goals. Daitch served as IdentityForce’s CSO for the past eight years. She has over 20 years’ experience in the technology industry driving product roadmap, strategy, and process to accelerate time to market and improve customer experience at companies ranging from startups to large enterprises.

About EZShield
EZShield helps trusted partners protect their most valuable asset – their customer relationships — through secure, digital identity protection and resolution services that enhance the value of existing products. The company is consistently recognized by Javelin as a leader in Identity Protection. Owned by the Wicks Group of Companies, L.L.C., EZShield supports thousands of financial institutions through its award-winning solutions, delivered on a secure, flexible platform that is backed by best-in-class customer support. Follow EZShield on Twitter, become a fan on Facebook, engage with us on LinkedIn, and join us on Google+. Learn more at

About IdentityForce
In August 2018, IdentityForce was acquired by EZShield, a portfolio company of The Wicks Group (“Wicks”) and the leader in digital identity protection and resolution. For 40 years, IdentityForce, Inc. has provided best-in-class, highly scalable, award-winning identity theft, privacy and credit protection solutions to consumers, businesses, and government agencies. With IdentityForce, members benefit from the most robust and award-winning identity protection, going as deep as Dark Web monitoring to keep personal information safe. The U.S. government awarded IdentityForce in 2015 elite Tier One status as an approved provider of identity protection services for data breaches affecting over 21.5 million people. Follow IdentityForce on Twitter, become a fan on Facebook, engage with us on LinkedIn, and join us on Google+. Learn more at